Dallas artists have less than a month to submit their work for one of the city’s most culturally significant exhibitions. The 2025 Virgen de Guadalupe Art Exhibition is accepting submissions through October 24, and this year’s show promises to be extraordinary.
Curator Jose Vargas, who has organized this exhibition since 1992, is seeking original artwork that celebrates the Virgin of Guadalupe – the dark-skinned indigenous Madonna whose story has captivated people worldwide for nearly 500 years.
Why This Exhibition Matters
The Virgin of Guadalupe holds profound meaning far beyond Mexico’s borders. According to tradition, she appeared to Juan Diego, a humble peasant, in 1531 on Tepeyac Hill just north of Mexico City. Her feast day, December 12, draws millions of pilgrims annually.
“Although the symbol of the Virgin of Guadalupe is tightly connected with the history of Mexico, people from many parts of the world have found themselves attracted to the fascinating story of the dark-skinned indigenous Madonna,” Vargas explains.
This exhibition celebrates that universal appeal while honoring the deep cultural roots of this powerful religious figure.
What Vargas Is Looking For
Original concepts and innovative techniques are encouraged. Your artwork must either depict the Virgin of Guadalupe directly or be primarily based on her image, but creativity in interpretation is welcomed.
All media accepted – painting, sculpture, photography, mixed media, digital art. The only size restrictions are practical: minimum 8″ x 10″, no maximum limit.
Two pieces maximum per artist, with no entry fee required.
Professional presentation required – artwork must be ready for installation with proper wiring, D-rings, or sawtooth hangers.
The Smart Artist’s Strategy
Want to increase your chances of acceptance? Vargas offers a valuable service: email him a sketch of your intended design at [email protected] for preliminary feedback.
This preview consultation happens “in the planning or early stages” and helps ensure your concept aligns with the exhibition’s vision. While positive feedback doesn’t guarantee final acceptance, it prevents you from investing time in work that won’t fit the show.
Exhibition Details That Matter
Location: Latino Cultural Center (City of Dallas Office of Arts and Culture) Exhibition dates: December 6, 2025 – January 16, 2026 Opening reception: December 6, 6-8 PM Artist notification: November 4, 2025
Artwork delivery: November 15, 2025 (12 PM – 4 PM) Pickup: January 17, 2026 (12 PM – 4 PM)
Artists handle their own shipping and delivery logistics.
The Submission Process
Deadline: October 24, 2025 at 5:00 PM How to submit: Email images to [email protected] with “Guadalupe” as the subject line Entry form: Complete the form at https://form.jotform.com/252335263465154 Selection process: Curator’s decision is final
Your accepted artwork images may be used for publicity and educational purposes unless you notify the center otherwise in writing.
Sales Opportunity
This isn’t just about exhibition – it’s about sales. Transactions happen directly between buyers and artists, giving you full control over pricing and negotiations.
With the exhibition running through January 16, you have over a month of exposure to potential collectors during the holiday season and New Year.
The Exhibition’s Journey
This marks the second time the exhibition will be held at the Latino Cultural Center. Previously, Vargas has presented the show at the Ice House Cultural Center, Bath House Cultural Center, and Oak Cliff Cultural Center.
The move to the Latino Cultural Center represents the exhibition’s growth and the City of Dallas’s recognition of its cultural importance.
What Sets This Apart
Vargas has been curating this exhibition for over three decades, developing deep expertise in how to present Virgin of Guadalupe imagery respectfully and powerfully. His curatorial vision balances artistic innovation with cultural sensitivity.
“Artists are encouraged to create unique works of art that feature original concepts and ideas, innovative techniques and great imagination,” while understanding that “art that is deemed offensive will not be considered.”
Your October Action Plan
Week 1: Develop your concept and email Vargas a sketch for feedback Week 2-3: Create your artwork (remember: ready-to-install only) Week 4: Complete your entry form and submit high-quality images October 24: Submit by 5:00 PM deadline
The Bigger Picture
This exhibition connects Dallas’s vibrant Latino arts community with one of the most powerful religious and cultural symbols in the Western Hemisphere. Your participation contributes to a tradition that spans centuries and crosses cultural boundaries.
The Virgin of Guadalupe represents hope, protection, and the power of faith. Your artistic interpretation becomes part of that continuing story.
Ready to be part of Dallas’s most culturally significant December exhibition? You have until October 24 to make it happen.
Submit Your Work:
- Email: [email protected] (subject: “Guadalupe”)
- Entry form: https://form.jotform.com/252335263465154
- Questions: Contact Jose Vargas at the email above
- Deadline: October 24, 2025 at 5:00 PM
Because some artistic opportunities honor both creativity and culture – this is one of them




